Concise Starter Pack for Estate Agents

Q.
What are the most crucial things I should do when I want to be a Real Estate agent?

“Estate agents are an endangered species,” says Attia. “They will dwindle and their market share will dwindle.”

Your answer should factor in the above statement from The Telegraph.

A.
Below are the points.

Internal

1. Legitimate system (working on it)
2. Data (format need to come out)
3. Network (existing, and new)
4. Technology (computer, Excel)

External

1. Marketing (position for buyers)
2. Competition (study them, even align with them)
3. Anticipate chaos (handle them)
4. Political (MIEA, the Board)

Change Management - because you need to be different!!!

• Change yourself.
• Ask 'what if'?
• Visualize the future changes and start doing it.
• Focus and learn to say 'NO!' - list out 3 things that you are not!

Should you charge a fee for just advertising & ancillary services? And, commission when the deal is done?

The new arrival is Yopa (Your Online Property Agent), which promises to sell your house fast and charge you nothing upfront. There are three grades of service.

The basic one costs £425 and promises listings on Rightmove, PrimeLocation and Zoopla, buyer checks, a viewings calendar and negotiating help. A fuller package, at £525, includes sales progress reports, professional photography and a floor plan. The premium service, at £725, includes an Energy Performance Certificate (EPC), personal property manager, listing upgrade and professional description of your home. All last six months, and exclude VAT.

Minor steps to take:

1. Make work diary early (Not yet)

2. Build website (Already started)
3. Build data (Not yet)
4. Build a team (Already started)

Ref:
Caroline McGhie. 4:29PM BST 20 Jun 2015, available at

http://www.telegraph.co.uk/finance/property/11688660/Is-this-the-end-of-the-road-for-high-street-estate-agents.html